You spend months, sometimes years, creating a television or movie project – only to have the script or footage stolen, pre-released or held for ransom! This hack could cost millions, spoil the production and ruin marketing venues. The 2018 Cost of a Data Breach Study conducted by Ponemon Institute, found that the average cost of a data breach globally is $3.86 million, a 6.4 percent increase from the 2017 report. A large proportion of these costs are typically spent on labor to recover the data, notification costs, and the accumulative loss of business while trying to recoup your brands reputation.
All industries are impacted by hacking and malware breaches. In this BlogBytes, just in time for the International Broadcasters Conference (IBC), we will review hack attacks in the media and entertainment segment and what all industries can do to help prevent and minimize the impact from a data breach with a little help from LTO Technology.
Content Breach War Stories
Last August, hackers stole full episodes of HBO shows yet to be released as well as sensitive company documents. As reported in a WIRED article, two episodes of the hit show “Game of Thrones” were leaked by the hackers and eventually a ransom note demanded millions of dollars to stop continued leaks.
The article went on to explain that HBO was not alone in the hacking foray. Netflix also faced a ransom demand as hackers stole episodes of the popular “Orange is the New Black.” To avoid attacks like these, a strong data security defense is needed!
What can you do?
Hacking, malware and digital maleficence are an ongoing and persistent concern not only in the media and entertainment business but all global industries. A Verizon Enterprise report described actions to help prevent and manage cyber-attacks:
- Be vigilant: use log files and change management systems to get early warnings of a security breach.
- Make people your first line of defense: teach employees how to spot the signs of an attack and how to react should one occur.
- Only keep data on a need-to-know basis: limit access to sensitive data to only employees who need it to complete their jobs.
- Patch promptly: keep anti-virus software up to date.
- Use two-factor authentication: phishing campaigns are still hugely effective and employees can make mistakes. Two-factor authentication can limit the damage that can be done if credentials are lost or stolen.
- Don’t forget physical security: use surveillance cameras and entry systems for restricted areas.
- Encrypt sensitive data: encrypting data can render it useless if stolen.
Top tips to protect your content
These recommendations can help build a strong defense against data breaches; however, statistics show that a breach is likely to occur in most organizations. The key to protecting digital content is keeping a copy, or two, of critical information on tape and storing the tapes in a secure location. This creates an air gap, which means there is no electrical connection between the data on tape and computer systems – thereby preventing hacking and malware access. In addition, you can easily encrypt LTO tapes with built-in LTO tape drive encryption to make the information useless in the event tapes get into the wrong hands.
None of us are safe from data breaches as they occur in all industries, worldwide. But be sure to protect your content as best you can, with a robust data protection action plan that includes LTO technology for the ultimate safety blanket.